How to Find Out Which Clients are Worth Working With

Firing clients is not as arbitrarily wrong concept as it may seem. It is  in fact quite natural that not every client you work with is actually bringing you any profit. Sure, they may be paying you money but the question is, are whether in spite of that they are worth your time and effort.

Not every client is equal. Some make ridiculous demands which consume all their fee. Others pay great money and you hardly have to lift a finger to earn it. The there are clients who only moan but hardly ever send you any worthwhile project.

The key for you is to find out which ones are which and focus only on the most profitable ones.

Want to find out how to do that? Read on.

Grading Your Clients

In order to find out which clients to focus your attention on, you need to start grading them. And, I know, the whole concept of grading clients may sound a little odd but believe me, it is the only way to stay profitable and sane at the same time.

To grade your clients, check your clients against the following:

• Price

Make a list of every client you work with and see how much they are paying you. Are they paying your asking price or always haggle their way down. Also, how much money are they worth per year for you, roughly of course.

• Prospect

Is the client bringing you any additional business from their own associates? A they giving you many referrals? Answer those questions about each of your clients.

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• Promotion

Do you get any prestige forwarding with the client? Are they a big brand that’s worth having on your books or just a small fish that no one hears about?

• Pain

Answer to yourself how easy or difficult are they to work with. Do you constantly get grief from them or are they supportive, cooperative and understanding? Find out if working with the prospect is a pain or not, naturally, weed out all the pain ones, unless, they robing good money or lots of work in.

TIP: I personally prefer creating a table with my answers to the above questions, this way I can quickly see which clients are not worth any extra effort.

Making sure that you do not lose any money on clients is one of the greatest skills in business. Knowing which clients to focus your efforts in order to get a reorder makes it easy to increase your profit without having to exponentially grow your client base. Those two skills combined give you a solid base to build your business and profitable future client relations.